What is Enterprise Feedback Management Software?
Enterprise Feedback Management Software (EFMS) is a comprehensive digital platform that aids companies in gathering feedback from their employees, customers, targeted audience, and other stakeholders. It facilitates systematic information gathering, management, and analysis, providing companies with data-driven insights and enabling them to continuously improve services, products, and practices.
Importance
Creating and conducting surveys can be incredibly challenging, particularly for large enterprises that need to collect a considerable amount of information from various sources. Apart from low response rates, survey fatigue, and lack of response authenticity, diverse answers can be confusing and laborious to deconstruct. A software solution made specifically for enterprise feedback management helps a great deal, providing the following benefits:
Enhanced Employee Engagement – Engaged employees contribute better to the company because the leadership shows that their opinions matter. Creating easy-to-complete surveys and disseminating them through a structured platform fosters a positive workplace culture that ultimately benefits the organization.
Data-Driven Decision-Making – With the help of built-in analytics, HR managers and other relevant personnel can systematically analyze feedback in a shorter amount of time. Accurate results help organizations make informed choices, optimize processes, and align strategies with their stakeholders’ actual needs and preferences.
Improved Customer Satisfaction – Personal sentiments from customers and potential clients matter. It is crucial to ask them what they think about the company’s offering and business processes as these directly impact revenues and reputation in the industry.
Organizations across industries understand that implementing a feedback system is a must to get to know their stakeholders better. Unfortunately, some still fail to succeed in this endeavor. Companies like Fresh & Clean and Infravision stay ahead of the curve because they utilize a full-featured EFM software solution, helping them collaborate with their workers and draw in more customers.
Key Features
Generic survey apps may work for creating, disseminating, and collecting feedback. However, most have limited features that may not be helpful for what large enterprises require. An EFMS, on the other hand, encompasses more functions:
Survey Creation or Digitization of Existing Forms
Customizable Templates with Library (e.g., 360-degree feedback, customer feedback, work environment)
Deployment Management
Multichannel Feedback Collection (e.g., online, offline, mobile)
Automation of Feedback Processes
Closed Loop Feedback
Real-time Feedback Monitoring
Data Analysis and Reporting
Communication Tools
Integration Capabilities
Scalability
Security Measures
User-Friendly and Customizable Interface
Mobile Accessibility
Selecting the Right Enterprise Feedback Management Software
HR teams, product development teams, marketing departments, quality assurance supervisors, and customer experience managers will benefit from any of the EFMS detailed above. Before choosing one, take a look at the summary provided:
Enterprise Feedback Management Software | Free Version | Paid Plan | Mobile App |
SafetyCulture | Yes | $24/user/month* | Yes |
Medallia | No | Contact for pricing | Yes |
Qualtrics XM | Yes | Contact for pricing | Yes |
SurveyMonkey | Yes | $25/user/month* | Yes |
AskNicely | No | Custom quote | Yes |
Podium | No | $249/month* | Yes |
Reputation | No | Contact for pricing | Yes |
*billed annually
